A 1,226 km driving range in a luxury SUV sounds almost unrealistic. But that’s exactly what Rox Motor is aiming to bring to India with its newly patented Rox 01 plug-in hybrid.
And if this actually launches, it won’t just enter the market. It could shake it.
Patent Filing That Means More Than Paperwork
Rox Motor has quietly filed a patent for the Rox 01 in India, and this isn’t just a routine move. Patent filings like these usually signal serious intent, especially when it comes from a company preparing global expansion.
The SUV, also known as Adamas in some markets, carries a bold, futuristic design. A LiDAR-loaded front, sharp LED lighting, and a massive road presence instantly push it into flagship territory. But here’s where it gets interesting. The timing.
With EV infrastructure still inconsistent beyond cities like Delhi and Mumbai, Rox isn’t going fully electric. It’s playing smarter.
The Real Highlight Is the Range
Let’s get straight to the part that changes everything.
1,226 km total range
That number alone puts the Rox 01 in a completely different league.
Break it down and it gets even better:
- 235 km pure electric driving
- 56.01 kWh battery pack
- 70-litre fuel tank backup
In real-world terms, this means you could drive from Delhi to Mumbai without constantly thinking about charging stops.
And that’s exactly the kind of practicality Indian buyers care about.
The Numbers Are Wild
This isn’t just about efficiency. It’s fast too.
- 469 bhp of power
- 740 Nm torque
- 0 to 100 km/h in 5.5 seconds
- Top speed of 190 km/h
For a full-size 5.3-metre SUV, those numbers are seriously aggressive.
Full-time all-wheel drive and dual electric motors mean it’s built for everything from highways to rough terrain.
Big, Bold, and Built Like a Flagship
At over 5.3 metres long, the Rox 01 is massive. This isn’t competing with mid-size SUVs. It’s going straight after the top tier.
Expect a proper luxury experience:
- Three-row seating for seven
- Premium leather interiors
- Massage seats
- Panoramic sunroof
- 360-degree camera
But the real tech flex is LiDAR.
This could enable Level 2+ autonomous driving features like adaptive cruise control and highway assist, something still rare even in this price segment in India.
Here’s Where Rivals Should Worry
The Rox 01 is clearly targeting big names like the Range Rover, BMW XM, and Mercedes-Benz GLE.
But it has one big advantage.
Range.
Most luxury SUVs in India still struggle to balance performance and efficiency. Rox is trying to deliver both in one package.
If priced smartly, this could seriously undercut established brands.
Expected Price and Launch Timeline
While there’s no official confirmation yet, early expectations suggest a price range between Rs 1.5 crore to Rs 2 crore.
A 2026 or early 2027 launch looks likely, possibly with local assembly to keep costs competitive.
And with hybrid demand rising in India, the timing couldn’t be better. If Rox Motor follows through with this launch, the Rox 01 won’t just be another luxury SUV. It will redefine what buyers expect. Longer range. More tech. Fewer compromises. And that’s exactly the kind of disruption India’s premium car market hasn’t seen in a while.
